ART DIRECTOR
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The Physiognomy of Audi

 

 

 

The Physiognomy of Audi

Audi

 

 

The design of Audi equipped with a perfect proportion is reinterpreted with physiognomy. From old times, East Asia has held the idea that a human face carries the whole universe in it, including the person’s life, personality, and destiny. Just as a person has his or her physiognomy, I think a car has its physiognomy. Then, what is the physiognomy of Audi like? 

 

 
 

AWARDS

 

Chapter 1. Ears - Longevity free from accidents

 

Chapter 2. Eyes - Trustworthy

 

Chapter 3. Mouth - Integrity

 

Chapter 4. Nose - Adventure

 
 

 

"It’s awesome to assume that objects like cars have their own physiognomy."

 

"Graphics, sound, and narration register a high level of perfection."

 

"It's a novel thing to see the design elements for Audi interpreted through physiognomy.”