Uyou

Personal project

Uyou is an AR camera filter app for family with kids.
AR experience with their kids' artwork.

*Uyou means milk in Korean.

Role

Branding, UX/UI, Creative Concepting, Research

Team

Personal project

Date

Oct 2018 - Ongoing

Background

What makes family moments meaningful? What makes kids interact with their family? Since I have moved to Stockholm, I have had a video call with my nephew and niece whenever I miss them. During the video call, my nephew, Jaewoo, loves playing around with AR camera filters and drawing his family. Once he told me that he wants to use his drawings as AR camera filters. He inspired me to create this app for kids and family with kids.

Screenshots of a video call with my nephew

How might we create AR camera effects with kids' drawings?

Research & Observation

For two whole days, I spent time with my nephew and niece together, observed them, and asked questions to know them deeply. And also, I interviewed them on a video call.

Key Insights

1

Kids prefer to draw on paper rather than smartphone or iPad.

2

They love to be complimented, especially by their parents.

3

Kids are curious. They explore everything on screen.

Sketches & Wireframe

I had to consider kids. UI elements should be large to fit small finger sizes. And navigation principles should be simple.

AR Effects with Kids Artwork

Interact with Kids and Family

Playing Uyou with your family helps you create fun memories and allows you to share laughs together.

Identity

ICON

COLORS

Prototype

With Facebook Spark AR Studio for creating AR effects, Sketch, and Invision, I created prototypes.